The Student Room (TSR) is a huge online student community with more than 10 million monthly users. With such a following, they are uniquely situated to connect educators, employers and consumer brands to switched-on young people.Read More
In the space of a few short years (and in uncertain times to boot), Very Tall has grown into a respected outfit. We’ve made new clients and new friends and the future is looking decidedly bright.Read More
Having worked with everyone from Bruce Springsteen to Rihanna, Debbie Harry to Skepta, Levi’s knows a thing or two about good music.
“Levi’s has arguably been the unofficial uniform of music for over half a century,” says Chris Jackman, the brand’s vice-president for global brand marketing. “As a brand, we’ve always been at our best when we’re at the centre of culture and nothing quite taps into the cultural zeitgeist as effectively as music.”...Read More
If you’re like us, you’ll likely have become engrossed in the Winter Olympics over the past few weeks. It’s fair to say the Koreans have put on a heck of a show for us, but it’s not the first time we’ve been entertained by the country’s finest...Read More
We love filming sessions, we’ve been doing it for a long time and we really know what we’re doing. So when we say we’ve got some tips for artists to make the most of their time, you should probably listen…Read More
So you need an effective video marketing tool and you’re working to a very limited budget, but you don’t want things to look cheap and cheerful. You’re not asking for the moon on a stick right?Read More
There are lots of perks to what we do, and travelling the world while getting to work with incredibly talented people is right up there at the top of the list. One ongoing project has allowed us to combine the two in ways that are still blowing our minds...Read More
So you’ve got a killer content idea – possibly involving drones and fireworks and a celebrity cameo and a cover of a deep cut Beatles track… Hey, it’s your budget! – but what’s the right format and where should you be posting it to achieve ultimate exposure?Read More
Every great story has to start somewhere… But that first step can be a real doozy!
Whether you need to tie your tale into a project, event, release or for marketing reasons, or simply because a great opportunity has come your way, you’re gonna have to ask yourself some questions to make sure you do right by the idea.
So, if you're planning some branded editorial content, we’ve got some self-interrogation pointers that will help make sure your metaphorical acorn grows into a mighty (and also metaphorical) oak…Read More
Brand publishing is not a new idea. Before you can say, ‘And now for a word from our sponsors…’, we could cite countless examples of companies using non-traditional advertising to get you to buy into what they’re selling.
Straight-up editorial content on branded sites, however, is still a relatively new concept. Editorial that doesn’t scream ‘Buy our stuff’ but envelops you into the company’s ethos is an increasingly effective way of targeting audiences.Read More
A simple Google search will dredge up countless 'Better creative process' listicles – all of which say pretty much the same thing.
Very Tall-thinking decrees that fulfilling clients’ wants and desires need not follow such a well-trodden path... So we’re saying it with GIFs
Because everyone loves a GIF right?Read More
We’ve all been there... Savvy marketers know that content is king, you’ve done the hard part and successfully convinced your peers, the board and finance that a commitment to high-quality editorial is gold-dust for your brand...Read More