ROYAL BRITISH LEGION

 
 

Here at Very Tall, we're all about ensuring great return on minimal investment for our clients. Take, for example, a recent project we did for our friends at the Royal British Legion.

They needed an effective way of asking their members to sign up for a major anniversary event taking place later this year. They’re a charity, so budgets are small but their reach is vast.

So, working closely with the Legion, we were able to source royalty-free drone shots and cheap licensed newsreel footage. We worked together on the script and a Legion staff member provided the voiceover (captured on an iPhone with a voice record app and a lapel mic adaptor). The edit was quick and painless and the end result is, considering the minute cost, an undeniable success.

Thanks to the video (watch it in the player above), a large number of Royal British Legion members have signed up to the event with significant funds raised that more than justify the small outlay on the project. Proof then that you can spend little and still make a big impact.