If you are a challenger clothing brand, how do you create innovative content that connects you with new audiences?

Thanks to our knack of pairing on-trend artists with great brands, Very Tall connected hot new Israeli artist Noga Erez with emerging clothing brand Alpha Tauri for an experiential video, style-focussed interview and stunning live session.

The result was fresh and dynamic content that highlighted Alpha Tauri’s ready-to-wear apparel.

The collaboration continued as Alpha Tauri, Noga Erez, Red Bull, City Slang Records and many more shared the love on their social channels.